I co-founded a startup company called Aptivada. We work closely with TV stations, radio stations, and other media outlets to help them quickly grow their social presence. Our apps, tools, and media-specific consulting drives exciting results.
We send a LOT of the same e-mails every day for customer service, sales, and marketing.
ToutApp helps us work smarter, and much faster by providing a suite of tools and features to make sending e-mails better.
We use ToutApp's templates to save time on the daily hours that we were using to write the same type of email over and over again. One of our favorite features is being able to track opens and clicks. This helps us know who we need to follow up with or send another email to. ToutApp is also very simple and easy to implement. Everything ties in easily to Gmail and Outlook. If you're not using ToutApp for your startup or business, you should check them out.
You can get in touch with Creighton through Twitter: @creightongreen
Every other week, we'll profile a different person who uses our app to improve their email productivity. If you would like to be featured in the future, you can apply here.