Tout Partners with Salesforce to Bring You the Information You Need to Close Sales

Dec 1, 2011, by Margaux Guyonneau, Community Manager

Tout was proud to partner with Salesforce yesterday as we both shared exciting tools that help you improve communication. Marc Benioff's keynote addressed the Social Revolution - how quickly it's changing and how quickly businesses have to adapt. After the keynote, we talked with a lot of Salesforce users about how they're spreading their message, and we showed them how Tout can help them sell smarter - especially with our deep Salesforce integration. Not only is Tout in the cloud, easy to use on mobile, and fully integrated with social media, and it's a powerful way to give you real, actionable data and analytics on a process that takes you hours a day - your email.

Tout + Salesforce = The Power of the Cloud

Benioff has famously advocated cloud computing, but this year, he warned users to be wary of tools that he called the "false cloud". It's important for businesses to understand the true cost of implementing software systems that live on their servers, and more importantly, the savings they're missing by ignoring cloud computing. We totally agree. The fact that Tout exists in the cloud means that we can offer Tout at a great price, there's no setup, and users never have to concern themselves with a software update. Tout just works.

Tout + Salesforce = Embracing Mobile

According to Morgan Stanley, the number of CEO's who allow mobile tablets at work has more than doubled in the past year, an unprecedented rate of adoption for new technology. It's become absolutely necessary for companies to embrace mobile, despite the fact that sharing rich information is challenging on a tiny mobile device. For Tout users, sharing information is easy, because your templates are saved in the cloud, and with our mobile app, you can access them from anywhere, combining the consistency of templates with the flexibility of mobile.

Tout + Salesforce = Selling with Social

Salesforce announced an innovative new Chatter tool to allow customers to interact with companies on Salesforce instantly, emphasizing the importance of social interaction. It's obvious that social tools are quickly becoming a central part of the sales process, as salespeople prospect more and more over LinkedIn and Twitter. The problem with social selling is that the fast pace and informal nature of social media creates gaps in your messaging. Tout solves that by allowing you to share a templated message across social media platforms. Not only is it faster, it brings your complete message straight to your customer, right where they want it.

Tout + Salesforce = Information

The true key to the Social Enterprise is information - your customers are doing everything they can to get the right information, right away. As a salesperson, the best thing you can do  is share information, quickly, consistently, and effectively. Tout gives you the tools you need to share information, and it also gives you the analytics and key data points you need to make your sales process smarter and faster. If you're ready for an email tool that works where you work, helps you do your job faster, and gives you the information you need to close sales, check out Tout.

Are you using ToutApp to manage your sales communications?

Tout = Email Management for the Social Enterprise

Nov 28, 2011, by jason,

Come see us at Cloudforce!  As a Salesforce Partner, the whole Tout team is very excited to be a Gold Sponsor of this year’s Cloudforce NYC conference.Cloudforce promises to be an awesome event, with keynotes, breakout sessions and the Expo all centered around the idea of the Social Enterprise.

Social Enterprises leverage social, mobile and open cloud technologies to put customers at the heart of their business. Tout helps you do just that!

Tout integrates fully into your cloud-based CRM, we provide email management and analytics from anywhere (desktop, mobile phone, iPad), and we make team-based sharing of content simple and easy.

We truly believe in the Social Enterprise for businesses of all sizes.

Whether you’re a solo entrepreneur or a member of a 100 person team or even a part of a 10,000 person company, Tout’s email productivity solutions are here to help you become more connected, more social and more successful. So come see us at Booth 221 at Cloudforce!  Go ahead and register FREE now.  Cloudforce takes place on Wednesday, November 30 at the Javits Center in New York City.  See you there! If you can’t make it to Cloudforce but would like to see Tout + Salesforce in action, drop us a line at team@toutapp.com or call 866-548-1927.
Are you using ToutApp to manage your sales communications?

7 Surprising Ways You Can Get Through Your Email Faster

Nov 9, 2011, by Margaux Guyonneau, Community Manager

People seem to find a lot of ways to sort and slash when it comes to email. Batching emails and answering them all together,turning off notifications, focusing on big projects during the day: they're all tried-and-true ways to generally be more productive. We've seen them, we've tried them, and they work. (Sometimes.) Still, it's hard to avoid getting bogged down with email, especially when your phone is buzzing, your computer is dinging, and your co-workers are waiting on your response. Last week, Scott Britton shared some of his favorite  and most creative lifehacks, among them some that actually help him actually achieve a better email workflow. We've shared some of them below - enjoy!

 

 

Step. Away. From. The. Inbox.

Bookmark pages you access through email

If you're using your mail to access your calendar and your documents, create bookmarks for the pages you normally have to go through your mail to access. That will keep you out of your inbox until the time you've designated to look at your mail.

Download a Chat Client

Using a chat client solves two problems. First, it keeps you out of your inbox so that you can batch your email response. Second, using chat encourages you to send those quick questions faster - freeing you and your colleague from another "quick question" email. Many businesses choose to use internal chat clients that save your chat history, like HipChat, so that you can reference them later if you need.

Use What You've Got

Learn Keyboard Shortcuts

Does it really take that long to move your mouse and click on "New Message?" No, it doesn't. But why not do it faster? Data analysts learn all the excel shortcuts in the book; they want to do their job as quickly and efficiently as possible. If you're using email as a major part of your job, why not find a faster way to do it? Google has a bunch of keyboard shortcuts that you can learn, and you can even customize your own shortcuts in your email settings.

Use Filters Effectively

All email clients offer filters. Use them. In every way possible. For your personal email, a tool like Other Inbox is great - you'll keep the junk out of your inbox, without losing a single bill notification. For all other emails, you can sort by sender, message, or subject to organize them before you even see them. Not only will it cut out steps for you, but it will also help you batch your email, since you'll be able to move through similar emails all at once, rather than jumping around to different subjects.

Create Templated Responses

Every time you're answering an email that you think you've typed before, create a template from it. The next time you're answering a similar email, you'll just need a few clicks to send a thoughtful response. Plus, templated emails ensure you don't forget anything if you're in a rush.

Use Rapportive to Get In Touch

If you're not already using Rapportive for Gmail, you should be, because it's seriously awesome. When Rapportive reads an email address, it searches that address across all social media sites, and pulls the most recent posts into a sidebar instead of ads. If you don't know someone's email address, you can try to guess the email address from various first and last name combinations, and once you guess their email correctly, Rapportive will show their picture and LinkedIn information. Rapportive is also great if you're not the best at connecting names and faces. Each time you email someone, you'll see their picture right next to their name. It's like having little flashcards in your inbox!

Don't Send an Email Unless it Needs a Response

Want a better response rate on your emails? Make sure that every email you send has weight. Remember the little boy who emailed wolf? If you're constantly sending a little note here or there, it creates work for the other person, and if your messages don't have a certain degree of urgency, you're probably getting pushed down the priority list. If you have a message that doesn't require a response, think of more creative way to send it. Birthday wishes? Thank you note? Try sending a card! You'll stand out, and they'll be happy to avoid another message in their inbox. Have any other tips you use? Share them in the comments below!

Are you using ToutApp to manage your sales communications?

3 Sales Tips for Today's Sales Professionals

Oct 31, 2011, by Margaux Guyonneau, Community Manager

As we all know, a large portion of sales activity takes place over email. Whether it’s prospecting, scheduling meetings, providing product information, sending contracts or any other of the many functions sales pros do every day, we spend a lot of time in our inbox. Some studies show that we spend over 80% of our day is spend on email.  That’s a lot of emails!

 

If you’ve been around for a while, you might still be stuck in the “old school” style of writing rather formal, business-y emails. That’s OK for some industries and some types of customers, but most of today’s prospects prefer to be approached in a different manner.

 

The rise of social media, mobile phone apps, constant connectivity, and the explosion of professional and personal networking means that the old-school barriers to open and friendly communication have largely broken down.  In today’s business world, approaching sales communications in a personal (but not overly familiar) way will lead to happier interactions, closer relationships, and more sales.

 

So here are my three top tips to rock your sales emails:

Be yourself.

When writing an important email, I sometimes like to speak out loud, then transcribe what I’ve said.  Writing the way you actually talk ends up giving a much more personal, approachable, believable tone to the final product.  Customers appreciate being spoken to like real people, so give this a try!

 

Be concise.

For better or for worse, information today is dispersed in bullet points and brief quips, as opposed to lengthy dissertations on why your product or service is best.  Distill your value statement into three distinct relevant benefits, say a sentence or two about each, ask for the next step, and then stop while you’re ahead. And edit, edit, edit!

 

Be consistent.

When you find an email that works well for prospecting, save it and reuse it!  Same for all the various types of sales processes.  Here at Tout, we call this templating, and it’s a major part of our product offering.  Why reinvent the wheel if you’ve got one that works?  Refine your message over time, keep an up to date template of the each type of message, and save yourself a lot of time and typing.  Not only will you see better conversion rates, but you’ll work more quickly and efficiently, and ensure consistent and professional messaging every time you contact a prospect.

 

Are you using ToutApp to manage your sales communications?

How Gilbert Zammit, Founder of IT Channel Insight, Creates Real Value from his Network using Toutapp

Sep 12, 2011, by Margaux Guyonneau, Community Manager

Throughout his career, Gilbert Zammit saw a need for a better place for IT channel news and industry information. That’s why he created IT Channel Insight, a site that helps providers of IT managed services run their business.

Tons of New Contacts, but No Easy Way to Build a Relationship

Like all professionals, Gilbert relied on the insights and opportunities provided to him by his ever-expanding network. On a daily basis, he met new people who truly had the potential to impact his business – but only if he managed to establish a genuine relationship with them. In order to do that, he spent hours writing and re-writing different emails to his new contacts, and then he could only hope that people would see and read his emails.

Toutapp Saves the Day!

Once Gilbert started using Toutapp, he was able to write different templates to reach out to his new contacts. Using Toutapp templates saved him a lot of time, and the added analytics solved a huge problem for him. Now when Gilbert sends emails about IT Channel Insight, he knows if those emails have been opened, clicked or left unopened in someone’s inbox, and he can follow up accordingly. Now Gilbert can take his networking and relationship-building to the next level, which in turn helps make IT Channel Insight even better.

Why You Should Check Out IT Channel Insight

 

Gilbert has really made use of all his professional contacts and relationships to build his website into an extremely valuable wealth of information for IT professionals. He recognizes the importance of building ideas and growing a business by learning from the experiences of others, and that’s exactly why IT Channel Insight is such a well-respected site. If you’re looking for information about IT channel partners and MSPs, IT Channel Insight is the place to go. You can follow IT Channel Insight on Twitter

Tired of writing the same emails over and over? Give Toutapp a spin! 

Are you using ToutApp to manage your sales communications?