5 Things I Learned at the Sales Hacker Conference: Part 2

May 14, 2014, by Tara Meyer

I was lucky enough to attend my second Sales Hacker Conference. The first time around, I learned some of the most valuable "sales hacks" in my career.

This time around, I learned a few more! As our CEO TK always says, "Don’t be lazy. You’re in Sales." Here are my notes so you can hack be a Sales Hacker yourself:

1. What type of emails do executives respond to?

John Barrows breaks it down best…


2. Always use humor

No joke. Carolyn Betts (CEO from Betts Recruiting) got 250 salespeople laughing with this video: S*** Not to Say In an Interview.

 

3. Do your research and keep it personal.

I try to always have a personal "talking point" with each customer. Whether that's knowing where they're from, which school they went to, or their favorite sports team. 

3 personal hacks that will cut down your time: 

  1. Setup LinkedIn saved searches to catch trigger events right away
  2. Feedly will aggregate all your news
  3. Use Gagein for instant company alerts

4. Collaborate

I loved Sales Hacker New York, but one of my top takeaways from Sales Hacker San Francisco remains true.  Post-it advice from Doug Landis.

5. Become a Superhuman

Be personal on a large scale. How? TK’s 5x5: Personalizing Relationships at Scale.

Quick tip for sales emails:


*Bonus Hack: Love your team and customers

Stay tuned for Customer Success Hacks at the GainSight Pulse Conference!


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